Start hereDrafting
The AEO audit, explained: the six things we measure
A walk through the full diagnostic — citation benchmark, authority signals, entity clarity, schema, competitive gap and buried content — and how each becomes a ranked fix in the plan.
// the cornerstone guide
guide index
01citation benchmark
02authority signals
03entity & graph
04schema
05competitive gap
06buried content
FoundationsPlanned
Schema that models actually read
A field checklist for the markup that makes a page legible to answer engines — and the mistakes that quietly make it invisible.
// guide
MethodPlanned
Claim-level structuring, in practice
How to turn your assertions, attributions and evidence into records a model can quote precisely — instead of paraphrasing you wrong.
// guide
ContentPlanned
Out of the PDF
Your best research is trapped in documents crawlers skip. A playbook for surfacing buried reports and whitepapers for AI.
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MeasurementPlanned
Measuring share of answer
How to track how often — and how accurately — you're named across ChatGPT, Perplexity, Gemini and Claude, and turn it into a baseline.
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PolicyPlanned
Cited vs. trained on
Staying visible to the engines that attribute and link, while setting your own terms with the crawlers that don't. Where the two questions diverge.
// guide